Cultivate Your Personal Taste with TasteFormSelf

Shape Your Own Aesthetic

Learn how to create a personal taste by observing, testing and curating your preferences in all areas of your life, including clothes, home, media and company.

Follow the process to go from simply liking things to a curated personal taste that truly represents your personality, values and dreams, for living beautifully today and every day.

Core Dimensions


Visual Harmony

Learn to recognize and create balanced compositions, color relationships, and proportions that feel naturally right to your own eye.

Material Intelligence

Develop deeper understanding of textures, weights, finishes, and how different materials interact with light and touch in real environments.

Cultural Fluency

Expand your references by exploring design movements, historical periods, and global traditions that shape contemporary taste.

Personal Coherence

Build an internal framework that connects seemingly different preferences into one unified, authentic aesthetic language over time.

Born from a Shared Vision

TasteFormSelf was born from a deep, shared realization: many feel quietly disconnected from their own sense of beauty, chasing trends that never quite feel like home. What began as personal experiments in deliberate taste refinement slowly grew into something larger — a structured, thoughtful path designed for anyone ready to move beyond surface-level preferences and build a deeper, more intentional relationship with aesthetics.


Our Qualities

Core benefits which will help you develop and trust your personal aesthetic intuition

Deep knowledge of visual languages

Years of deliberate taste refinement

Sensitivity to subtle nuances

Passion for authentic expression

It used to be that I didn’t know what to choose and I copied other people’s style, but now I can choose anything, from the clothes I buy to the way I decorate my home, and know it’s what I like. It’s helped me to develop my own sense of style and appreciate the journey of improvement.